About Pay It Now — Company and Registrations
Last updated 9 July 2026
About Pay It Now
Pay It Now (PIN) was founded in 2021 by Craig Duffield and Jitendra Maharaj, former aviation pilots made redundant during COVID-19.
Head Office: Unit 3/38b Birmingham Drive, Middleton, Christchurch 8024, New Zealand
Phone: +64 3 925 8870
Sales email: [email protected]
Support portal: support.payitnow.io
Leadership Team
| Name | Role |
|---|---|
| Jim Thorpe | CEO |
| Daniel Rawiri | COO |
| Sebastian Heise | Senior Development Lead |
| Mark Povey | Chief Product Officer |
| Parul Makker | Compliance Officer |
Approximately 18 team members across operations, development, compliance, and customer service.
Geographic Coverage
Available in New Zealand, Australia, and Papua New Guinea only (as of 17 December 2025).
Regulatory Registrations — New Zealand
| Registration | Number |
|---|---|
| Financial Services Provider (FSP) | #1002374 |
| NZBN | 9429048674997 |
| LEI Code | 98450095E43JCC9E5240 |
| Disputes (FSCL) | 8811 |
Pay It Now is a member of an independent dispute resolution scheme as required by NZ law. The name of the scheme can be found in PIN's disclosure documents or by searching on the Financial Service Providers Register.
Regulatory Registrations — Australia
| Registration | Number |
|---|---|
| ACN | 662 643 496 |
| ABN | 18 662 643 496 |
| AUSTRAC Registration | DCE100820697-002 |
| AFSL | 700057 |
| AFCA Registration | 120932 |
Investment
Pay It Now previously raised over $360,000 NZD via PledgeMe crowdfunding (September 2022). Current investment opportunities can be submitted via an Expression of Interest form at payitnow.io/invest. No specific return rates, financial projections, or current offering terms are publicly disclosed.
Disclaimer: Investing in cryptocurrencies carries inherent risks and there are no guarantees of returns. PIN does not provide investment advice.
Source: payitnow.io/our-story, payitnow.io/download-app and payitnow.io/terms-and-conditions
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